Brand USA takes steps toward post-2015 funding | News

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Brand USA takes steps toward post-2015 funding

The American Society of Travel Agents has supplied its commendation after the House of Representatives took an vital step toward guaranteeing the continuation of Brand USA.

The House handed the Travel Promotion, Enhancement, & Modernisation Act of 2014 by a vote of 347 to 57 and scheduled for a Senate committee listening to.

Brand USA is the non-profit, public-private partnership devoted to growing inbound journey to the United States.

“ASTA applauds the work of Representatives Gus Bilirakis and Peter Welch for this bipartisan effort to promote tourism and create jobs here at home,” stated ASTA president Zane Kerby.

“ASTA’s greater than 800 worldwide members work tirelessly each day to assist the US realise the advantages of elevated customer market share by promoting the US abroad.

“We need partners such as Brand USA to help more of the world discover the beauty and culture of America,” Kerby stated.

In 2013, the practically 70 million worldwide guests who travelled to the US spent $181 billion, which instantly supported 1.2 million jobs.

Without laws, Brand USA’s five-year authorisation would expire in fiscal 12 months 2015.

“On behalf of our members who sell travel and provide critical services to the travelling public, we call on the Senate to take up this bill without delay,” added Kerby.



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