These Are The Top 3 Fastest Growing Destinations In The World Right Now

These Are The Top 3 Fastest Growing Destinations In The World Right Now


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At a time when most of us are growing tired of the overcrowded squares and endless wait lines, the world’s most visited hotspots (think France, Thailand, Italy, or even the U.S.) are struggling to return to their pre-2020 glory.

Instead, new, trendier destinations are emerging as the world’s fastest-growing hubs.

woman standing and looking to hot air balloons in Cappadocia, Turkey

Thanks to their authentic appeal and untouched views, these countries have not only managed to fully recover in terms of visitor numbers but they’re actually setting new all-time records.

So, if you’re planning on taking an overseas trip in 2024, these are the three hottest destinations you won’t want to miss out on.

3. Greece

The U.S. Travel Association in collaboration with Euromonitor International recently released a report analyzing the tourism competitiveness score of countries from all over the world.

While the analysis had lots of interesting findings that shed some much-needed light into the interests and choices of modern travelers, one of the most fascinating pieces of information to come out of the study was the fact that only three of the world’s biggest destinations managed to outpace their 2019 performance by a notable margin.

Coming in at number 3 – you guessed it – is Greece.

view of Oia Town Santorini, Greece

The dreamy Mediterranean nation currently boasts a 105% recovery rate, which should come as no surprise given that reports on its many tourism successes have been abundant.

New all-time tourism records were set twice (1,2) in the past four months alone, and if current trends are anything to go by, this summer will bring in the kind of visitor volume that’ll blow both of these numbers out of the water.

Greece is mostly known for its postcard-worthy beaches, and as someone lucky enough to have experienced their allure firsthand, I can attest that they’re truly as good as they say.

Porto Katsiki beach in Lefkada, Greece

While this next statement might be a bit controversial, I also believe that Greece’s world-class beaches are the best in all of Europe.

There’s no shortage of dreamy, warm-weathered hotspots scattered across the continent – Italy, Spain, and the gorgeous French Riviera all hold a unique type of charm.

Villefranche sur Mer between Nice and Monaco on the French Riviera, Cote d Azur, France

However, the types of views and level of variety (not to mention reasonable prices) you’ll find in Greece are truly unmatched.

Beyond its coastal wonders, the country is also famous for its rich cultural and historical background, probably best experienced in the capital, Athens, or my personal favorite, Thessaloniki.

aerial view of Athens, Greece

2. Turkey

Turkey has just left behind what can only be described as its most successful tourism year in history, having witnessed a remarkable 109% recovery rate from the pre-pandemic record set in 2019.

Featuring a unique blend of Eastern and Western influences, the country boasts such a unique natural and cultural identity that there’s really no other place like it on Earth.

Aerial view of Istanbul, Turkey

The sheer number of attractions to explore in Turkey, each as unique as they come, will leave you a bit overwhelmed.

Everything, from the sun-kissed shores of Antalya and the vibrant city scene of Istanbul to the otherworldly atmosphere of Cappadocia (which is frankly unlike anything I’ve seen before), will leave you stunned, enchanted, and a little bit out of breath.

hot air balloons flying over Cappadocia, Turkey

1. The United Arab Emirates

Ever since the Middle East set itself apart as the fastest-growing region in the world, its most coveted hotspots have seen nothing but flocks of curious travelers anxious to see what the fuss is all about.

That’s why it wasn’t really surprising to find out that The United Arab Emirates was crowned “the fastest-growing destination in the world” in the ranking compiled by the U.S. Travel Association.

Home to year-round traveler favorites like Dubai, Abu Dhabi, and Sharjah, the country saw an exceptional 117% recovery rate this past year.

Infinity Pool Overlooking Dubai, United Arab Emirates

While some tend to write most of these cities off as overcrowded tourist traps, the truth of the matter is that there’s a lot to see and admire in the region (yes, including the futuristic skylines).

Beyond the architectural marvels, though, the UAE is also the place where outdoor enthusiasts can explore the rugged beauty of the Hajar Mountains and Jebel Hafeet, while culture seekers can marvel at the Al Fahidi Historic District or the Al Ain Oasis.

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